ELMA publishes today its seven year analysis of European door drop media spend and usage across 21 countries and 183m households. Over the seven years from 2010-2016 media spend has increased by 8.2% to €4 bn and usage to 100 billion items in spite of an economic downturn and rise in digital advertising. The full report is available to purchase as a PDF for €299. For more details, please email mark.davies@elma-europe.com
