- According to the Blue Yonder 2023 Sustainability Survey of consumers, 48% of respondents said they have developed an increased interest in sustainability over the past year, while 44% said it…31.03.2023
- More than 80% of respondents will expect experiences curated just for them by 2030, according to the survey of 1,000 consumers from consumer financing company Synchrony, Interestingly, 62% of…29.03.2023
- Millennials, Gen Z and Gen Alpha consumers will emerge during the next decade in eight fast-growing countries, signaling a need for companies to reinvent their digital commerce strategies.29.03.2023
- According to a new survey from artificial intelligence (AI) platform InRule, younger consumers in general have a more favorable view of customer service automation than older consumers.20.03.2023
- Data shows B2B brands, like B2C, generally serve the same customers, which demonstrates the wisdom of marketing to every buyer in your category.15.03.2023
- The reformed bill has a number of implications for marketers, including further clarification around legitimate interest, changes to cookie consent exemptions, and a reduction in compliance paperwork…09.03.2023
- According to the new “KPMG Consumer Pulse Winter 2023” report, based on a survey of 1,000 U.S. consumers, 58% of respondents anticipate they will spend more on groceries in winter 2023 than in winter…28.02.2023
- Helpful sales associates are the No. 1 reason customers will shop in-store.20.02.2023
- Find out more in Print Power’s exclusive new Print Media Predictions 2023 booklet that brings you invaluable predictions from prestigious print media specialists like Kim Skjoldborg, professor and…13.02.2023
- Consumers continued to spend in January even amid inflation and an uncertain economic environment.13.02.2023
- Far from being an outdated concept, the 4Ps are a fundamental tool for modern marketers and if you want to turbocharge your activity – combine them.10.02.2023
- The grocery industry continues to face numerous disruptions – rising supply chain costs, labour and raw material shortages, geopolitical conflicts, changes in consumer behaviour and…10.02.2023