- Online sales will remain essentially flat year-over-year for the 2022 holiday season, according to the Salesforce Shopping Index, which analyzes global data from more than one billion…19.09.2022
- According to the latest Bonial Market Research, 67% of French consumers consider leaflets useful, 57% intend to place a Oui Pub Sticker on their letterboxes and 71% will read promotional leaflets…02.09.2022
- In a hugely effective celebration of brand love, Heinz set out to remind us just why its Ketchup is the best through a Cannes Lions Gold-winning print and multimedia campaign that made its customer…30.08.2022
- New survey results exclusively previewed by Chain Store Age reveal limits on the effectiveness of online influencers.29.08.2022
- That’s according to a report by Information Resources Inc. and The NPD Group, which recently merged. Consumers’ bargain-hunting behavior includes preferring more mainstream and value brands over…25.08.2022
- London, 24 August 2022 – JICMAIL, the joint industry currency for ad mail, has today released the latest results from its panel-based mail planning system, which reveals that there has been a…23.08.2022
- As the pandemic begins to subside, retailers are grappling with a radical shift in consumer behavior. Free from lockdowns, most retail consumers have resumed visiting their favorite brick-and-mortar…17.08.2022
- According to the new Sensormatic Solutions 2022 Back-to-School Shopper Sentiment Survey, over three-quarters (76%) of respondents shared that they plan to do their shopping in stores this year. The…15.08.2022
- With food inflation at an all-time high, shoppers are looking for value, according to a report from Information Resources, Inc., which recently merged with The NPD Group. The report leverages…12.08.2022
- ELMA is very pleased to announced its membership to Two Sides, the print and paper advocacy group. ELMA’s vision is to be Europe’s centre of excellence and innovation for letterbox…08.08.2022
- In this world of alternative facts and fake news, there’s a crisis of trust in the media. But while this crisis rests mainly with digital channels, only radio and print media maintain a positive…02.08.2022
- If the in-store experience is not up-to-par with the competition, if prices are too high, or if the competition creates a more compelling reason to visit their store, customers will reconsider their…01.08.2022