Demographics

Numbers of delivery points Types of distribution
Gross number in M Net number in M Bulk Leaflets 50gr/piece Solo Leaflets 50gr/piece 400 gr/piece (Free) Newspaper solo Targeted/profiled 50 gr/piece Targeted/profiled 400 gr/piece Sampling distribution 50 gr/piece Sampling 400 gr/piece
Yes/No Days of Process time Days of distr. time Yes/No Days of Process time Days of distr. time Yes/No Days of Process time Days of distr. time Yes/No Days of Process time Days of distr. time Yes/No Days of Process time Days of distr. time Yes/No Days of Process time Days of distr. time Yes/No Days of Process time Days of distr. time Yes/No Days of Process time Days of distr. time
Austria 3.59 3.12 yes 5 3 yes 5 3 yes 5 3 yes 5 3 yes 5 3 yes 5 3 yes 5 3 yes 5 3
Belgium 4.99 4.34 yes 8 3 yes 6 2 yes 6 2 no no no yes 8 3 yes 6 2 yes 6 2 yes 6 2
Czech Republic 4.45 4.21 yes 3 1-2 yes 5 1-2 yes 13 1-2 yes 5 1-2 yes 3 1-2 yes 10 1-2 yes 10 1-2 yes 17 1-2
Denmark 2.65 2.09 yes 8 1-2 yes 8 1-2 yes 15 7 yes 1-2 1-2 yes 8 1-2 yes 15 7 no no no no no no
Finland 2.67 2.45 yes 9 1-2 yes 9 6 yes 17-24 14-21 no no no yes 9 1 or 2 yes 17-24 14-21 yes 9 6 yes 17-24 14-21
France 25.00 24.00 yes 10 3 yes 10 3 yes 21 12 yes 4 3 yes 10 3 yes 21 12 yes 10 3 yes 21 12
Germany 40.19 31.50 yes 10 3 yes 7 3 yes 21 14 yes 1 1 yes 7 3 yes 21 14 yes 14 7 yes 30 18
Greece 3.53 3.36 yes 7 5 yes 6 4 yes 15 12 yes 2 3 yes 5 2-3 yes as agreed as agreed yes 15 10 yes 20 15
Hungary 4.20 4.11 yes 5-12 3-10 yes 5-12 3-10 yes 10-17 7-14 no no no yes as agreed as agreed yes as agreed as agreed yes as agreed as agreed no no no
Ireland 1.87 1.76 yes 14 10 yes 14 10 yes 22 18 no no no yes 14 10 yes 22 18 yes 14 10 yes 24 20
Italy 27.80 22.24 yes 8-3 3 yes 8-10 4 yes 20 4-15 yes 8-10 4 yes 9-11 5 yes 19-21 5-15 yes 10-12 6 yes 18-20 5-15
Netherlands 7.40 6.10 yes 10 3 yes 13 1 yes 21 7 yes 1 1 yes 10 3 yes 21 7 yes 13 7 yes 13 7
Norway 2.11 1.39 yes 10 2 no no no yes 12 2 no no no yes 10 2 yes 15 2 yes 10 2 yes 21 12
Poland 13.96 13.96 yes 7 3 yes 7 3 yes 21 7 yes 2 1 yes 10 5 yes 12 5 yes 10 3 yes 14 5
Portugal 4.55 4.00 yes 8 5 yes 8 5 yes 15 20 yes 8 5 yes 10 5 yes 10 5 yes 8 5 yes 10 20
Romania 7.90 7.80 yes 15 10 yes 15 10 yes 25 20 no no no yes 20 15 yes 25 20 yes 25 20 yes 32 22
Slovakia 1.77 1.72 yes 5 2 yes 5 2 yes 14 10 yes 5 2 yes 5 2 yes 14 10 yes 10 4 yes 16 9
Spain 16.70 12.75 yes 13 10 yes 17 14 yes 28 23 yes 17 14 yes 20 14 yes 30 23 yes 13 10 yes 30 24
Sweden 4.52 3.30 yes 11 2 no no no yes 11 2 no no no yes 11 2 yes 18 9 yes 11 2 yes 18 9
Switzerland 3.92 2.19 yes 6 2-3 yes 6 2-3 yes 8 2-3 yes 1 1 yes 6 2-3 yes 8 2-3 yes 6 2-3 yes 8 2-3
Turkey 13.00 9.85 yes 10 3 yes 7 2 yes 21 12 yes 10 3 yes 10 3 no no no yes 7 3 yes 30 14
United Kingdom 27.03 26.83 yes 17 3 yes 35 21 yes 42 28 yes 17 3 yes 17 3 yes 42 28 yes 35 21 yes 35 21