As shared by ESM Magazine, Kaufland is accelerating its growth, aiming to reach 250 hypermarkets across Romania and Moldova by 2030.  That means over 50 new stores in the next five years—fueling economic opportunity, community impact, and customer convenience region-wide.

Here’s why this matters:

  • Economic catalyst: Already contributing nearly €2.8 billion in GVA, representing around 0.8% of Romania’s GDP 

  • Employment engine: Employing 18,000+ staff and supporting over 126,000 full-time jobs—including indirect and induced roles 

  • Community & sustainability focus: Kaufland Romania has invested in ESG initiatives—solar panels, recycling, local sourcing, and NGO grants—underscoring their commitment to sustainable growth .

We applaud this expansion. For suppliers and retailers alike, it’s a major opportunity to:

Partner with a market leader
Scale operations regionally
Advance sustainability across the value chain

Interested in exploring how ELMA Europe can support your strategy in retail expansion, supply chain logistics, or store rollouts? Let’s connect!