- CANNES LIONS, June 21, 2022: Leaders from many of the largest companies and associations in the world’s advertising industry have announced their intent to apply learning from the UK and plan the…22.06.2022
- Anyone who wants to receive advertising mail should expressly agree to this: This is how Deutsche Umwelthilfe sees it and calls on the Federal Government to adopt a new legal regulation. But…21.06.2022
- Retail spending stalled in May as consumers dealt with continuing inflation for food and other essentials and high prices at the pump.17.06.2022
- Q1 2022 results reveal that mail volumes on the JICMail panel have reached their highest level since Q1 2020 – a clear indicator of post-pandemic advertiser confidence in the print and doordrop…15.06.2022
- Feibra's Lucky Car customer chose a particularly eye-catching print creative – and extremely suitable for the brand as well. 😊 In addition, separate variants were printed and distributed for each…14.06.2022
- According to “How Data is Driving Next-Generation Customer Experiences,” a new survey of 100 global customer experience executives from data governance technology provider Precisely, 96% of…01.06.2022
- As the pandemic put a stop to fundraising, how could the RNLI boost their severely declining donations coffer? Through a strongly worded printed call to action in the form of a doordrop. Whistl’s…29.05.2022
- The gap in print production knowledge within agencies and brands is stifling the use of print. But if those marketers had access to a tool that made the whole process easier, would that make the…29.05.2022
- Despite the government announcing a delay to new HFSS multibuy and advertising rules, changes to in-store display rules are set to go ahead. These will have a major impact on affected brands, say…19.05.2022
- Building brand partnerships, CRM and publisher ecosystems are all crucial for when third-party cookies disappear. Don’t expect to achieve them overnight.17.05.2022
- With 91% of the population concerned about the rising cost of living many are already adapting their behaviour to save money, including choosing cheaper brands and cutting back on luxuries.11.05.2022
- True personalisation is unachievable due to poor data quality, but it’s ineffective anyway and should be replaced with creative that resonates with everyone.09.05.2022