A new bunch of iconic characters from the past are returning to TV screens to help Britain’s largest supermarket promote “100 years of great value”.Read more
Digital adoption is sweeping the globe. The uptake of mobile phones and increasing access to the internet have huge ramifications for businesses in all industries. Retailers can’t afford to ignore this new reality.Read more
According to BRP’s 2019 Unified Commerce Survey, 87% of consumers are interested in a personalized and consistent experience across channels. However, only 71% of retailers plan to offer the ability to “start the sale anywhere, finish the sale anywhere” to their customers.Read more
After massive data breaches at some of the largest retailers, more than 70% of shoppers are worried about how brands use and collect their personal data. But while tech giants, like Facebook and Google, are under a strict microscope to comply with consumer privacy and law enforcement, other...Read more
Machines started showing signs of life in the human imagination as far back as the mid-19thC – perhaps most notably in Samuel Butler’s 1872 novel, where he wrote about the possibility of machines developing consciousness through Darwinian selection.Read more
That’s according to a new survey Valassis, whose finding revealed that 52% of moms do most or all of their shopping in-store, compared to 27% of dads. For household items, 50% of moms demonstrate this same behavior, versus 24% of dads.Read more
According to the DMA, 73% of customers prefer to use email when communicating with companies. Its research also suggests that for every £1 spent on email marketing, the average return on investment is £42.24. Read more
According to a study from Retail Systems Research, “Location Intelligence in Retail: The Value of ‘Where,’” retail winners are much more likely to utilize location-based intelligence and analytics to deliver a personalized experience to mobile consumers.Read more
Brands must avoid getting carried away with personalisation because while it can help improve the customer experience it isn’t the be all and end all it is often billed as.Read more
The 2K19 Coupon Intelligence Report from omnichannel marketing platform Valassis reveal behavioral trends and preferences of consumers in the online grocery vertical. Overall, 63% of consumers make all or most of their food purchases in-store. Read more
Coca-Cola is gearing up to launch a ready-to-drink Costa product in “the coming weeks” as it praises “constant innovation” for solid results. The drinks giant beat estimates for quarterly earnings, with growth boosted by its water, sports drinks and Coca-Cola Zero Sugar beverages.Read more
Procter & Gamble (P&G) believes there is still room to invest and grow in the grooming category despite its ongoing poor performance and the impact this is having on overall business results.Read more
