- The survey of 126 firms, of which 61 were retailers, showed that sales volumes for the time of year were considered well above average and are expected to grow at a broadly similar pace in December28.11.2016
- With Black Friday today, these are the 2016 holiday predictions from global e-commerce analyst firm Profitero’s SVP strategy and insights, Keith Anderson25.11.2016
- Global ecommerce consultancy Salmon has announced that the UK retail sector can expect to see a rise in international orders during Black Fiveday, the five-day period around and including Black…25.11.2016
- Coca-Cola’s online communications director for Western Europe, Stanislas Magniant, on how to measure the success of content marketing and the challenges it raises.24.11.2016
- Chancellor Philip Hammond warned in its first Autumn Statement that the vote to leave the EU would hit economic growth and cost the UK £58bn.24.11.2016
- Despite critics previously dismissing it as a brittle American import, Black Friday has gone on to become a vital occasion for many British brands.24.11.2016
- New data shows ad campaigns that generate social buzz, as well as a popular TV ad, are performing well with consumers this festive season.23.11.2016
- Tesco CEO Dave Lewis says his marketing background has helped the supermarket focus on customers and turn around sales.23.11.2016
- As Royal Mail MarketReach launches its Insight Engine, a tool designed to help marketers plan an effective campaign, Marketing Week shares four infographic galleries that show how direct mail can…22.11.2016
- Procter & Gamble has cut its agency roster by 50% over the past three years from around 6,000 to 3,000 in a bid to increase its marketing productivity.22.11.2016
- The German discounter wants the Twitter-based initiative to put “control back into the hands of consumers”.21.11.2016
- The fast food giant is placing its bets on a vintage wooden doll this Christmas.21.11.2016