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Blog

  • 21/09/2020

    NRF: Halloween spending to dip as many opt out of celebrations

    More than three-quarters of consumers say the virus is impacting their celebration plans, with overall participation down to 58%, according to the National Retail Federation’s annual survey conducted by Prosper Insights & Analytics. Consumer spending is expected to reach $8.05 billion, down...Read more

     

  • 17/09/2020

    Survey: It’s in to be thrifty; deals more important than ever to consumers

    Shoppers are actively searching out deals, including coupons and promo codes, amid the pandemic. Read more

     

  • 17/09/2020

    Study: Shoppers making less trips to grocery stores but spending more

    That’s according to shopper intelligence company Catalina, which said that shoppers continue to spend more money at the grocery store each month, while taking fewer trips.  Read more

     

  • 16/09/2020

    FMCG brands could claim $382bn by targeting ‘eco-active’ shoppers

    Environmentally conscious consumers account for £1 in every £5 spent on FMCG products, with the most sustainability-focused shoppers worth $382bn (£297bn) to the sector. Read more

     

  • 16/09/2020

    Deloitte: Holiday sales to inch up 1% to 1.5% amid ‘unparalleled uncertainty’

    Holiday sales growth this year will largely depend on how much wealthy households splurge and how a range of different pandemic-related factors play out. Read more

     

  • 15/09/2020

    Survey: Holiday spending shows signs of life despite fiscal concerns

    According to a survey of nearly 10,000 consumers from Service Management Group (SMG), although 58% of respondents are concerned about their financial situation due to the pandemic, 59% indicated they plan to spend about the same on holiday gift shopping as they did in 2019. Another 20% indicated...Read more

     

  • 15/09/2020

    Adobe: Online sales growth slows in August, with some bright spots

    The overall pace of e-commerce sales cooled in August as more stores opened and summer waned, but mobile and BOPIS commerce boomed.Read more

     

  • 03/09/2020

    Asda brings back the ‘pocket tap’ to promote £100m in price cuts

    The focus on price comes as Asda looks to position itself to help shoppers hit by the economic impact of the coronavirus pandemic.Read more

     

  • 03/09/2020

    Study: How to drive satisfaction, win more customers for online pickup

    Short wait times and other factors drive retail, grocery and restaurant customer satisfaction when it comes to picking up goods ordered online.Read more

     

  • 28/08/2020

    Waitrose versus M&S: The brand battle for Ocado shoppers

    As M&S and Waitrose battle it out for Ocado shoppers, which brand will come out on top?Read more

     

  • 28/08/2020

    Promotions will be the key to driving CPG sales this holiday season

    This holiday season will be challenging for CPG/ FMCG manufacturers as pandemic-induced uncertainty is making it difficult for brands to confidently plan seasonal marketing activities.Read more

     

  • 26/08/2020

    The fetishism of vanity metrics must stop now

    Advertisers and agencies must reappraise the value of legacy media and stop relying on ‘clicks’, ‘likes’ and ‘shares’ if they’re to win and cultivate quality attention. Read more

     

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