The Objective
To create awareness of the availability of «TIM Optic Fiber» in Itlay as well as promote «TIM Sky» offer and of course increase subscriptions.
The Campaign
Distribution of 1.835.000 door hangers in Bari, Bologna, Genova, Milan, Naples, Palermo, Rome and Turin.
Special focus on roads and street addresses where Tim Optic Fiber is available. The database provided by the customer
TIM chose to use our Semi-Addressed Door Drop Distribution which included a door hanger with special offers for TIM Optic Fiber and Sky.