In today's competitive retail landscape, the post-purchase experience plays a crucial role in customer satisfaction and loyalty. Here's what consumers are looking for: - Easy Returns and Exchanges: A…15.10.2024
A new survey reveals that shipping costs and on-time delivery are top priorities for Christmas shoppers. Retailers must prioritize these factors to meet consumer expectations and drive sales. Key…10.10.2024
In today's digital world, it's easy to overlook the power of traditional marketing channels like direct mail. However, a recent Marketing Week article reminds us: choice, control, and cut-through are…09.10.2024
Artificial intelligence is revolutionizing the retail industry by creating more personalized and engaging experiences for customers. Here are four ways AI is humanizing retail: Personalized…08.10.2024
Christmas shopping is in full swing, and gift cards are once again proving to be a popular choice for gift-givers. A recent survey reveals that gift cards will account for a significant portion of…07.10.2024
PwC predicts a 7% increase in average Christmas spending this year, fueled by a strong economy and increased consumer confidence. But who's driving this spending surge? Gen Z Takes the Lead:…03.10.2024
A new survey reveals the top features consumers desire in grocery loyalty programs: Personalized Offers: Tailored promotions and recommendations based on individual shopping habits. Easy…02.10.2024
A recent Ipsos study, covered in Marketing Week, sheds light on emerging global trends that will significantly impact how consumers interact with brands: Apathy and Fragmentation: Consumers are…01.10.2024
A recent trend in Germany is seeing shoppers flock to reduced-price goods, taking advantage of discounts and promotions offered by retailers. This shift in consumer behavior is driven by a…30.09.2024
A new survey reveals that price is the top priority for most consumers when making purchasing decisions. This underscores the importance of offering competitive pricing and value-driven promotions to…27.09.2024
A new survey reveals a positive shift in consumer sentiment towards in-store shopping: - Increased Confidence: More consumers feel comfortable shopping in-store, despite ongoing economic challenges…26.09.2024
A new survey reveals the top priorities for online grocery shoppers: Convenience is King: Fast delivery, easy returns, and hassle-free checkout are top priorities. Personalized Experiences:…25.09.2024
