PostNL was awarded Supersector Leader for Industrial Goods and Services of the 2011 Dow Jones Sustainability Indexes (DJSI). This was the conclusion from the annual review performed by SAM, a sustainability investment specialist, which assessed the sustainability performance of listed companies...Read more
As a follow-up to our “Today we eat sausages” campaign, in collaboration with LaRobben, Netwerk VSP has developed a door to door guidebook that loosely translates as “Everything you need to know about door to door”. The aim of the campaign is to draw attention to the effectiveness of advertising...Read more
Folders.nl is live. This website offers retailers the opportunity to offer their leaflets online, in addition to having these distributed in print. This initiative of PostNL and Netwerk VSP provides an overview of practically every advertising leaflet issued...Read more
Traycco, following his growing strategy has reopened on July the 4th, a new branch, Sevilla. We had that branch in standby for two years, and right now is running again, allowing us to distribute with our own teams the provinces of Seville, Cadiz and Huelva. Read more
How efficient are leaflets?
Who are the users and how do they use leaflets?
Did the situation change during the past 3 years?
Does web 2.0 motivate customers more to go shopping than it did a couple of years ago?Read more
ELMA’s last Annual General Meeting took place in Gdansk / Poland on May 5th and 6th 2011. Our Polish ELMA member I.D. Marketing S.A. situated Warsaw organised a very traditional location for the meeting and the accommodation, the Sofitel Grand Sopot, was directly situated at the Baltic Sea...Read more