- Mondelez is launching a new marketing model that aims to improve the return on investment of its global media spending, placing a big focus on original content and brand partnerships as it looks to…03.06.2016
- Performance Bicycle is the biggest speciality bike retailer in the US with more than 100 stores across 20 states. Yet it is looking to shake up the market with a new store concept that puts the…02.06.2016
- The World Federation of Advertisers (WFA) is calling for the ad industry to come together to create global standards for digital advertising and a new international regulator to police the industry…02.06.2016
- The relationship between clients and their digital agency partners is deteriorating as a skillset gap and confusion over clients’ priorities harm the dynamic.01.06.2016
- The Economist has recently shunned TV advertising in favour of social channels where it believed it could better target it readers. But with improved TV technology, the brand is moving back to…01.06.2016
- he latest grocery share figures from Kantar Worldpanel, published today for the 12 weeks ending 22 May 2016, show the market to be essentially flat, posting value growth of just 0.1%. With food…01.06.2016
- Zapper the fast growing, global data insights and mobile payment platform, has adapted its Pay-at-Counter solution, currently very successful in pre-pay hospitality environments, for convenience…31.05.2016
- One Stop has launched its new fresh range across its’ stores nationwide, bringing in 85 new lines across the range with a focus on fresh meat, produce and ready meals; while One Stop…31.05.2016
- A recent study from PageFair, which provides ad technology that can circumvent blockers, has reinforced just how pervasive the mobile ad blocking universe.31.05.2016
- Dutch retailer, HEMA, is excited to announce the opening of its sixth store in the UK, located in Broadway Shopping Centre, London. The increasingly popular brand is expanding its UK portfolio,…30.05.2016
- New research from leading retail and shopper marketing agency, Savvy, carried out on behalf of BBC Radio 4, has taken a closer look at today’s shopper and reveals new and emerging trends. The survey…30.05.2016
- Despite consumers’ concerns about the impact a possible Brexit could have on the economy, this has not curbed their spending, according to the latest consumer confidence figures.28.05.2016